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Football promoting organ donation

Football promoting organ donation


A Message from

NHS Blood and Transplant

A number of top Premier League, Championship and League One football clubs across the country are supporting Sign for Life – our new organ donation campaign. We are asking football fans, their friends and family to think about organ donation and to be inspired by their club’s support for the campaign.   


Aston Villa, Bolton Wanderers, Charlton Athletic, Chelsea, Crystal Palace, Everton, Manchester City, Notts County, Reading, Rochdale, Sheffield Wednesday, Southampton, Stoke City, Sunderland, Swindon Town, West Bromwich Albion and Wigan Athletic are some of the teams who will be showing their support. Volunteers will be at some football grounds to help spread the word about organ donation and engage with fans at games taking place this coming weekend. There will be organ donation information featured in some match day programmes, via official club social media and the Sign for Life animation video will be displayed on stadium screens. 


We are encouraging everyone to get involved with the campaign and encourage their  teams to do so too by:


  • Keeping updated on the latest activities from the campaign on Facebook and Twitter.
  • Taking a photo of yourself and your family, friends or colleagues with the shirt from your favourite football team and post it on our Facebook and Twitter pages using #organdonor. Please also send them to connect@nhsbt.nhs.uk and they may feature in the March issue of Connect magazine.
  • Watching and sharing our Sign for Life animation video on your laptop, phone or tablet device (sound is unavailable through your work desktop computer) https://www.youtube.com/watch?v=GWQlaefxzcE&feature=youtu.be
  • Joining the ODR yourself, if you haven't already, and talking about your decision.


In terms of media we have secured an article including a first person column in the name of ex-footballer Lee Dixon (played for Arsenal late 90s into 2,000s) for the Mirror, likely publication date tomorrow, Saturday 21st February. We are issuing press releases and talking to the health trade publications, football/sport trade publications and regional mainstream media in the areas where supporting clubs are located.


Léonie Austin

Director of Communications

NHS Blood and Transplant